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Wednesday 12 January 2011

The Mail asks 'Has American Apparel gone too far with 'creepy' controversial new campaign?'



Yesterday The Mail asked 'Has American Apparel gone too far with 'creepy' controversial new campaign?' and used the image at the top of this article as an example saying that
'As American Apparel faces bankruptcy, the fashion retailers are pulling out all the stops to attract attention.

Renowned for highly controversial campaigns, the brand recently claimed to have overhauled it's risqué image.

But judging by their new ads, it appears they have changed their mind.

The posters, due to appear in various publications, feature half-naked models accompanied by the American Apparel trademark caption, a brief description of the girls posing.

One poster shows a young-looking 'classically trained ballerina' lifting her arms to reveal stubble.'
Is underarm stubble really that, or even at all, 'creepy' or 'controversial'?

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