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Friday 15 January 2010

Reporting Global Warming in the USA

Business Media have some interesting analysis of how the major US broadcasting networks - ABC, CBS and NBC - cover Global Warming and the bias they present.
"Global warming crusader Al Gore repeatedly claims the climate change “debate’s over.” It isn’t, but the news media clearly agree with him. Global warming skeptics rarely get any say on the networks, and when their opinions are mentioned it is often with barbs like “cynics” or “deniers” thrown in to undermine them.

Consistently viewers are being sent only one message from ABC, CBS and NBC: global warming is an environmental catastrophe and it’s mankind’s fault. Skepticism is all but shut out of reports through several tactics – omission, name-calling, the hype of frightening images like polar bears scavenging for food near towns and a barrage of terrifying predictions.

The Business & Media Institute analyzed 205 network news stories about “global warming” or “climate change” between July 1, 2007, and Dec. 31, 2007. BMI found a meager 20 percent of stories even mentioned there were any alternative opinions to the so-called “consensus” on the issue."
An interesting article and I wonder how the BBC would fare if their output was similarly analysed?

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