Monday, 17 August 2009

The forty ninth weekly "No shit, Sherlock" award

This week's award goes to the US market research firm Pear Analytics whose short-term study of Twitter has found that 40% of the messages sent via it are "pointless babble." and much of the rest were "conversational" tweets that used it as a surrogate instant messaging system. The study found that only 8.7% of messages could be said to have "value" as they passed along news of interest.

My only query would be, only 40%?

So for 40% of Twitter messages are "pointless babble." and only 8.7% have any value - "No shit, Sherlock"

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